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SVM, originally known as Stored Value Marketing, is a provider of gasoline, restaurant, and other retail gift cards also known as stored value cards based in Des Plaines, Illinois. SVM is considered a pioneer in the marketing of stored value products (gift cards).〔(Debit Cards: Their Value in an Incentive Program ) ''Info Now''.〕〔(SVM Becomes Exclusive Shell Gift Card Distributor ) ''BNET Business News'', November 2003〕 ==Corporate history== SVM was founded in 1997 by Marshall Reavis, a former employee at Mobil Oil Corporation. While at Mobil Oil, Reavis was instrumental with the introduction of one of the earliest-known prepaid “gasoline gift cards,” then called the Mobil GO Card. When SVM first opened, the company only provided gasoline gift cards and had two employees. In 1998, the company expanded its product offerings with the first non-gasoline gift card product. In the same year, the company expanded it service by adding production, inventory management and fulfillment services. Also that year, Paul Eno joined SVM and created all internet-based card ordering and fulfillment systems. In 1999, SVM hosted its first client internet landing page. In 2001, SVM began issuing gift cards in an outsourced environment. In 2004 SVM deploys a web-based card reloading system on behalf of a major oil company that enables consumers to reload gasoline gift cards instantly online. In 2005, SVM establishes a relationship with American Express Incentive Services and becomes a reseller of the American Express-branded Fill It Up Card (prepaid gasoline card). By 2008, SVM hosts multiple client internet landing pages and SVM customizes a multi-use gift card. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「SVM (company)」の詳細全文を読む スポンサード リンク
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